I had the pleasure of meeting an old school friend the other day who has been involved in a number of successful ventures.
A really genuine bloke who appears to have the midas touch when it comes to business decisions.
I asked him how he came up with his ideas.
Paraphrasing - he basically said that he doesn’t touch anything that hasn’t been done before or has no proven market.
He just looks at making his offering different (target a new niche, higher quality, different channels….).
Just being different has worked for him (along with alot of hard work of course!).
Just being different can work for you too!
Posted via email from Barney Austen On Posterous | Comment »
